Social Influence Marketing is a recently new type of marketing. It means that people feel the influence of the social websites and the internet. The boom of the internet made it clear that companies need to advertise on the Internet to reach their public.
Social Influence Marketing is just so important as the traditional marketing because the net is still growing and people surf a lot on the Internet. There are also believers who think that the Social Influence Marketing will have a bigger effect on the customers than the other types of marketing.
This new form of Marketing uses Social Networks like Facebook, Linkedln,MySpace,.. Companies need to think how they will link to a social network and more important to what social network. Today Facebook is the most important network but you can never predict who long it will stay the leader of the Social Network.
The influence of social networks is very big because there are not just your friends that you can see but in fact you can communicate with the whole world.
The conclusion is that Social Influence Marketing is something that every marketer need to use because it’s something that have a big influence and it’s still growing…
An-Sofie Despeghel
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